Build a direct guest channel
Invite guests to join your customer community, then share relevant room, restaurant and experience offers.
HOTELS • RESTAURANTS • VENUES
Hotel and restaurant loyalty.
Keep guests coming back.
CouponBank brings branded digital menus, multilingual menus, simple online table booking and mobile-number capture to hotels and restaurants. Turn a menu view into a booking, then bring guests back with SMS, birthday notifications and direct offers—with 0% CouponBank sales commission.
Your offers. Your customers. Zero sales commission.
CouponBank for Hospitality
Digital & multilingual menus
Online table booking
Mobile-number capture & SMS
0% sales commission
An empty table won’t sell itself.
Your menu wins their interest. Your booking journey secures the visit. Your customer connection gives you a way to bring them back. CouponBank brings these tools together for hotels, restaurants and venues.
Make birthdays an occasion
Use birthday notifications and SMS to invite guests back for a celebration, dinner or a special stay.
Keep more of each booking
CouponBank takes 0% sales commission. Subscription and any applicable messaging fees are separate; ask about the plan for your venue.
VIP RECOGNITION + STAFF INCENTIVES
Recognise your best guests. Reward the team members who grow your loyalty programme.
Managers and owners can issue a named CouponBank VIP card that lives in the guest’s phone wallet. Its unique QR code lets staff confirm VIP status quickly and gives the venue a direct way to recognise and reward its most valued customers.
Issue genuine VIP status
Create a named digital card for selected guests, with a unique member ID and QR code.
Attribute every new sign-up
When a team member uses the CouponBank Agent app for the first qualifying scan, that customer introduction is recorded against the agent.
Reward the people driving growth
See which staff members are building the venue’s loyalty audience, attribute the sign-up and reward them under your own incentive scheme.
The venue sets its VIP rules, customer benefits and staff rewards. CouponBank provides the digital identity, scan attribution and reporting.
WHY LOYALTY DESERVES A PLACE IN YOUR GROWTH PLAN
A loyalty strategy gives venues a better chance to turn one visit into many.
A loyalty programme cannot guarantee success. These figures show how strongly established hospitality businesses rely on recognised members and repeat relationships.
of Marriott’s global hotel room nights in 2025 were booked by loyalty-programme members.
Marriott 2025 Annual Report ↗A Marriott group result; not a forecast for an individual venue.of IHG’s global room nights in 2025 were booked by IHG One Rewards members.
IHG 2025 Annual Report ↗An IHG group result; not evidence that loyalty alone caused performance.of perceived brand value can come from experience, quality and loyalty programmes, according to Deloitte’s consumer loyalty research.
Deloitte Consumer Loyalty Survey ↗A cross-sector consumer finding; price remains an important factor.Independent evidence provides commercial context. These are not CouponBank customer results and do not guarantee increased revenue.
WHAT DOES EACH BOOKING REALLY COST?
Compare the revenue
your hotel keeps.
Booking agencies and deal platforms can help guests discover you. CouponBank gives you a direct channel to bring opted-in guests back—without taking a percentage of the booking.
Use your own figures
The Groupon-style and agency percentages are editable examples, not quoted supplier rates. Enter the terms in your own agreement for a like-for-like estimate.
GROUPON-STYLE DEALDiscount + fee
£120
kept from each £200 stay
- Guest pays after discount
- £160
- Estimated platform fee
- −£40
- Estimated monthly revenue kept
- £3,600
BOOKING AGENCYCommission
£170
kept from each £200 stay
- Estimated commission cost
- −£30
- Estimated monthly revenue kept
- £5,100
- Direct guest relationship
- Platform-led
COUPONBANK DIRECT0% sales commission
£200
kept from each £200 stay
- Sales commission
- £0
- Estimated monthly revenue kept
- £6,000
- Customer connection
- Yours to build
Illustrative revenue comparison before VAT, payment processing, operating costs, refunds and taxes. CouponBank subscription and applicable messaging fees are not included. Groupon-style campaign terms and booking-agency commissions vary by supplier, market and contract.
IF YOU ALREADY USE BOOKING AGENCIES
Use them to be discovered.
Use CouponBank to be remembered.
CouponBank can sit alongside your existing agency strategy. When guests stay, invite them to opt in to your hotel’s own rewards, birthday offers and direct-booking promotions—so the next relationship belongs to your hotel.
- 01Agency creates discoveryA new guest finds and books your hotel.
- 02Your stay builds trustDeliver the experience they will want again.
- 03Guest chooses to connectInvite an opt-in at check-in, through Wi-Fi, menus or a QR code.
- 04Next offer goes directSend a relevant reason to return through CouponBank.
DIGITAL MENUS BY COUPONBANK
Your menu should
do more than list dishes.
Show guests what makes your hotel or restaurant worth visiting. Put a branded menu on their phone, make the choices easy to explore and give them a simple next step.
A proper online menu.
Give your food and drink their own branded home. Organise starters, mains, drinks and specials so guests can find what they want on their phone.
View the supplied menu example ↗
One menu. A warmer welcome.
The Bacaro example shows 13 language choices, separate lunch and drinks menus, and clear dietary labels. Help international guests understand the choice in front of them.
View the supplied multilingual example ↗ONLINE BOOKING + MOBILE-NUMBER CAPTURE
Don’t stop at
“that looks good”.
Get the booking.
Give guests a simple online route to book a table. Capture their mobile number during the booking or loyalty sign-up journey, so you can confirm the details and keep the connection going.
- Make the next step obvious. Put your booking link alongside your menu and across your website and social channels.
- Keep the details close. Send booking confirmations and useful reminders by SMS.
- Ask to stay in touch. Invite customers to opt in to offers, birthday rewards and news from your venue.
Booking messages and marketing choices serve different purposes. Make the invitation to receive offers clear.
THE CUSTOMER JOURNEY
- Explore your menu Food, drinks and language choices.
- Book a table online Choose the visit and provide contact details.
- Get the details by SMS A confirmation they can find on their phone.
- Choose to hear from you again Birthday offers, loyalty rewards and reasons to return.
EXAMPLE BOOKING SMS
Hi Alex, your table for 4 is booked for Friday at 7.30pm. We look forward to welcoming you. Please contact us if your plans change.
Illustrative message; not a live booking.WHY THE CUSTOMER JOURNEY MATTERS
Make it easier to choose you.
of online shoppers prefer products with information in their own language.
CSA Research · 2020 ↗ 8,709 consumers across 29 countries. General online shopping research, not a restaurant-spend study.of British consumers surveyed booked pub, bar or restaurant tables through social media.
Zonal / CGA · April 2022 ↗ GO Technology survey of 5,000 British consumers; February 2022 fieldwork.of US Gen Z respondents preferred text marketing for restaurant promotions and offers.
SevenRooms / Censuswide · 2024 ↗ Gen Z finding from a survey of 1,004 US consumers. Not a UK-wide estimate.Independent research provides context. These figures are not CouponBank customer results or a forecast of your sales.
CouponBank
Your boutique hotel
YOUR COUPONBANK DEAL
15% off your next stay
Book direct. Selected dates and availability apply.
Illustrative coupon. Offers and terms are examples, not live promotions.
A REAL REASON TO RETURN
An offer that looks
like your business.
Your imagery. Your reward. A clear reason to visit again. CouponBank puts the offer and its terms together in a familiar customer experience.
SMS MESSAGE
Example
Happy birthday, Alex. Make a night of it with a stay and dinner at our hotel. View your birthday offer and book directly with us.
CouponBank · Messages for customers who opt inHOW COUPONBANK WORKS FOR YOUR BUSINESS
One customer connection.
Three practical steps.
Put your menu online
Show your venue’s food, drinks and language choices in a branded mobile menu.
Turn interest into a booking
Give guests a simple online booking route and capture their mobile number for useful booking messages.
Invite the next visit
Use opted-in SMS, birthday notifications and coupons for dining, stays and experiences.
GOOD TO KNOW
Your questions,
answered.
Is this for restaurants as well as hotels?
Yes. CouponBank combines digital and multilingual menus, online table booking, customer contact capture, loyalty and offers for hotels, restaurants and venues. Hotels can also use direct offers to encourage repeat stays and dining.
Can guests see the menu in different languages?
Yes. The supplied Bacaro example shows 13 language choices. Discuss your menu content, required languages and setup with the CouponBank team.
How does mobile-number capture work?
Guests provide their mobile number in the booking or loyalty sign-up journey. Use it for useful booking messages and invite a separate choice to receive marketing offers.
Can we send birthday offers and SMS?
Yes. Use birthday notifications and opted-in SMS to invite customers back for dining, celebrations and stays.
Is 0% commission the same as free?
No. CouponBank does not take sales commission. Your subscription and applicable messaging charges are separate; ask about the current plan for your venue.
COUPONBANK FOR HOSPITALITY
Make their next stay a direct connection.
Start with your business. Build the right offer for your customers.